Profile
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The Master in Business Management - Made in Italy at University of Bologna - Bologna Business School is a specialized master's program focusing on business management with an emphasis on Italian excellence in industry, design, and innovation. It equips students with strategic skills tailored to global markets influenced by Italy's iconic brands and manufacturing heritage.
- Full-time format blending theory and practice.
- Emphasis on Made in Italy sectors like fashion, luxury goods, and advanced manufacturing.
- International faculty and diverse cohort for cross-cultural insights.
Academic & Pedagogical Intent
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The program aims to develop leaders capable of managing businesses rooted in Italian innovation while competing internationally. Learning goals include mastering strategy, operations, and marketing in premium sectors.
- Teaching methods: Lectures, case studies, group projects, and industry guest speakers.
- Structure: 12-month curriculum with core courses, electives, and a capstone project.
- Practical exposure through company visits, internships, and simulations assessing real-world scenarios.
- International dimension via exchange opportunities and global case analyses.
Target Profile
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Designed for recent graduates or young professionals seeking to specialize in Italian business excellence. Ideal for those passionate about luxury, design, and manufacturing industries.
- Bachelor's degree in business, economics, engineering, or related fields.
- Strong academic record and English proficiency.
- Motivated by Italy's cultural and industrial legacy; analytical mindset with entrepreneurial spirit.
- Personas: Ambitious graduates aiming for managerial roles in fashion/luxury or international talents drawn to Bologna's ecosystem.
Career Outcomes
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Graduates pursue roles in management, consulting, and brand strategy within Made in Italy sectors like luxury goods, automotive, and food & beverage. Trajectories include international firms and startups.
- Typical positions: Business development manager, brand specialist, operations consultant.
- Sectors: Fashion, design, manufacturing, luxury retail.
- Supported by mandatory internships and career services linking to Italian and global companies.
How is this program different from others?
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This program stands out through its unique focus on Made in Italy as a competitive edge, distinguishing it from generic business masters.
- Specialization: Deep dive into Italian excellence in design, craftsmanship, and innovation.
- Industry partnerships with iconic brands for projects and placements.
- Bologna's vibrant ecosystem: Proximity to motor valley, fashion districts, and food innovation hubs.
- Pedagogy blending academic rigor with hands-on immersion in Italy's business culture.
