Business Schools Ranking in Jordan

Summary:
Jordan’s business education is evolving in response to national and global shifts. This article explores the economic and educational backdrop, top trends in business education, the major challenges Jordanian institutions face, and the emerging opportunities for advancing business schools by 2025.

Understanding Jordan’s Economic and Educational Context in 2025

Business schools in Jordan in 2025 are evolving within a complex economic and educational environment shaped by ongoing reforms, digital transformation, and shifting labor market demands.

As Jordan faces modest economic growth and educational challenges, business education institutions are increasingly integral to preparing a workforce capable of driving national development and responding to regional and global trends.

Jordan’s broader economic and educational context is marked by gradual modernization amid fiscal pressures.

The country’s GDP growth is projected to modestly slow to about 1.6% in 2025, reflecting regional geopolitical tensions, foreign direct investment (FDI) fluctuations, and the need for enhanced economic inclusion. Education-wise, Jordan continues to expand access, with growing kindergarten enrollment and efforts toward universal early childhood education by 2025.

However, significant challenges remain, including low literacy rates, infrastructure deficits, and a need to narrow learning quality gaps. The government’s strategic plans prioritize digital transformation, vocational training reforms, and inclusivity to improve education outcomes and align skills with market needs.

For further insight into regional educational reform, you might explore the trends in Lebanese business schools.

Key Transformation Trends in Jordanian Business Schools

Within this landscape, business schools in Jordan serve as a vital nexus for developing managerial and entrepreneurial skills that support economic diversification and innovation. These institutions are navigating several key trends shaping business education in 2025:

• Digital Transformation: Business schools are rapidly adopting digital tools both in pedagogy and curriculum. This includes integrating fintech, AI, data analytics, and immersive technologies to prepare students for increasingly tech-driven business environments. The national digital transformation strategy supports this shift, enabling institutions to upgrade infrastructure and learning models.
• Emerging Specializations: There is growing demand for programs in data analytics, sustainability, and strategy, reflecting broader regional interests and labor market needs. Sustainability in business education, in particular, is gaining traction, aligning with global environmental priorities and local economic diversification efforts.
• Internationalization: Though Jordanian business schools generally face resource constraints, there is a push toward international quality standards and collaboration. Membership and accreditation by bodies like AACSB are growing trends, focusing on quality assurance and global competitiveness without mere expansion for its own sake.
• Corporate Partnerships and Practical Learning: Active engagement with the private sector through partnerships and apprenticeships is becoming more common, helping align curricula with industry needs and enhance employability. Skills development initiatives focus on work-based learning and vocational relevance, supported by national and international stakeholders.
• Student Expectations and Market Orientation: Students increasingly expect practical skills, career services, and programs that reflect current business challenges like entrepreneurship, digital skills, and sustainability. Business schools aim to meet these demands through flexible program delivery and market-aligned offerings.

For an example of how international programs are gaining ground in the region, see our page on business schools in the UAE.

The Major Challenges Facing Jordanian Business Schools

Despite these positive directions, business schools in Jordan face significant challenges:

• Funding Constraints and Resource Limitations: With public education spending under pressure and private sector resources limited, investment in higher education infrastructure and faculty development remains insufficient, impacting quality and scalability.
• Competitiveness and Global Positioning: Jordan competes with regional hubs in the Gulf and Asia that offer attractive scholarships, international faculty, and expansive research opportunities. Attracting top talent—faculty and students—is an ongoing struggle.
• Evolving Skill Requirements and Labor Market Dynamics: Rapid technological changes demand continual curriculum updates and faculty training. Moreover, graduates face mismatches between academic offerings and evolving business needs, especially in digital and sustainable business practices.
• Impact of New Technologies and Pedagogical Shifts: Integrating AI, immersive tech, and digital platforms creates both opportunities and implementation challenges, including the need for continuous capacity building and infrastructure support.

Other countries in the region also face similar challenges. You can review how Egypt’s business schools are addressing them.

Opportunities for Innovation and Growth

Looking forward, there are numerous paths through which Jordanian business schools can not only overcome obstacles but thrive. Opportunities include:

• Leveraging Digital Transformation: With national emphasis on digital adoption and data-driven decision-making, schools can lead regional innovation in tech-integrated business education. AI-enhanced learning, virtual simulations, and immersive technologies offer engaging educational experiences.
• Strengthening Public-Private Partnerships: Collaborations with corporations and NGOs can provide funding, internships, and industry-relevant content. These partnerships ensure curricula adapt to evolving labor market needs.
• Embracing Sustainability and Social Impact: Programs focused on green business models and social entrepreneurship resonate with both global imperatives and Jordan’s development goals, giving graduates a competitive edge.
• Pursuing International Accreditation: Engaging with global bodies like AACSB or EQUIS not only ensures academic rigor but also strengthens global visibility and helps attract international students.
• Meeting New Learning Expectations: By offering micro-credentials, hybrid models, and continuous learning programs tailored for working professionals, business schools can adapt to lifelong learning demands.

Countries undergoing similar educational innovation include Saudi Arabia, where bold reforms are driving modern business education strategies.

Positioning Jordanian Business Schools in the Regional Ecosystem

Jordan’s central location in the Middle East and its political stability offer long-term strategic advantages for becoming an academic hub. However, to capitalize on this, the market must invest consistently in capacity-building and building awareness on the global stage.

Establishing widespread academic networks, participating in regional conferences, and increasing research publication are key approaches.

As seen in countries like Armenia or Cyprus, regional partnerships enhance global visibility.